About
Originally founded in 2019 as an active x streetwear brand, CHSN1 quickly made a name for itself by blending functionality with streetwear styling.
However, after a series of setbacks and challenges, the brand took a hiatus to regroup and reimagine its vision. Now, in 2024, CHSN1 is reborn drawing inspiration from its roots while embracing a fresh perspective.
The CHSN1 brand is a mindset, it’s a lifestyle. It’s music, art, fashion and design. Although our brand expands into these different spaces, everything we do is planted in the spirit of go-getter mentality. It’s always about making a choice in life to get what you want, to do what you say you're going to do and not stop till you get it. It's about choosing yourself and not waiting to be chosen. It always starts with you. That’s the CHSN1 lifestyle.